Check My ROI
AU Business Analysis

Bottle Shop / Liquor Store ROI Calculator

Analyse independent bottle shop and packaged liquor economics.

Bottle shops are low-margin, high-turnover businesses. COGS dominates at 70–80% of revenue, so small efficiency gains compound. Liquor licence is the core asset.

Wages % of revenue
8–14%
Typical range
Rent % of revenue
5–9%
Typical range
COGS % of revenue
70–80%
Typical range
Net margin %
4–8%
Healthy band

Sources: ATO Small Business Benchmarks — Liquor retailing · IBISWorld — Liquor Retailing in Australia

Auto-fill from financials

Upload a P&L, BAS, tax return, Xero/MYOB export or broker IM — AI extracts the numbers and tells you what's missing.

PDF · Excel · CSV · DOCX · JPG/PNG · up to 5 files · 10 MB each

Upload P&L + BAS + tax return together for the most complete fill. Files are processed in memory for extraction only — not stored.

1

Business Details

2

Revenue

3

Annual Expenses

4

Purchase & Loan

5

Owner Details

Owner salary already in expenses?
Toggle off to deduct a replacement wage.
6

Scenario Testing

Sales Drop0%
Rent Increase0%
Wage Increase0%
Interest Rate Rise0pp
Live Analysis

Bottle Shop

Bottle Shop · benchmarks: Australian industry data

CautionModerate Risk
Net Profit
$44,900
Margin 3.1%
EBITDA
$119,900
Before owner & loans
ROI
11.8%
Payback 8.5 yrs
DSCR
2.63
Debt cover ratio
Monthly Repayment
$3,801
$45,609 p.a.
Cashflow After Loan
-$709
Break-even Revenue
$1,433,271
$27,563/week
Owner Earnings
$119,900
Profit + replacement salary

Investment Risk Score

70/100
Moderate Risk

Higher score = safer investment

Revenue Breakdown

  • COGS73.4%
  • Wages9.8%
  • Rent5.2%
  • Other8.4%
  • Net Profit3.1%

Industry Benchmarks · Bottle Shop

vs Australian averages
Wage RatioHealthy
9.8%
Benchmark: 8%–14%
Rent RatioHealthy
5.2%
Benchmark: 5%–9%
COGS RatioHealthy
73.4%
Benchmark: 70%–80%
Net MarginCaution
3.1%
Benchmark: 4%–8%

Loan Repayment Projection

Outstanding balance over loan term

Insights

Strengths
  • • DSCR of 2.63 indicates comfortable loan serviceability.
Weaknesses
  • No major weaknesses detected.
Red Flags
  • • Cashflow after loan repayments is negative (-$709).
Buyer Questions
  • • Can you provide 3 years of tax returns and BAS statements?
  • • What is the remaining lease term and rent review schedule?
  • • Are there any key staff dependencies or pending resignations?
  • • How transferable are supplier and franchise agreements?
  • • Why is the current owner selling?
Want to save this analysis?

Open the full analyse tool to save, export and share with your accountant.

General information only. This calculator provides general information only and does not take into account your personal circumstances, financial situation, objectives, taxation position, or business needs. Please seek independent professional advice before making financial or business decisions.

What makes a healthy Bottle Shop business?

Independent bottle shops compete against Dan Murphy's, BWS and Liquorland on price — but win on convenience, local knowledge and craft/premium ranges.

Net margins are thin: 4–8% is healthy. The licence itself often carries significant goodwill value separate from stock and fit-out.

Buying group membership (e.g. Independent Liquor Group, Cellarbrations) improves COGS through volume buying — check whether membership transfers.

Typical asking-price multiple

1.5× – 2.5× SDE (Seller's Discretionary Earnings). Convenience-located stores near a Dan's typically lower (1.2–2×); destination craft stores higher.

Red flags
  • • Packaged liquor licence with conditions or under review
  • • Major competitor (Dan Murphy's, BWS) within 2km opening soon
  • • Stock turn below 6× per year (slow-moving inventory)
  • • Bottle return / dead stock provisions unclear
Green flags
  • • Member of a buying group (ILG, Cellarbrations, Bottle-O)
  • • Premium / craft range with loyal repeat customers
  • • Long-term packaged liquor licence
  • • No major chain within 3km radius
Key due-diligence questions
  • 1. What's the packaged liquor licence type and any conditions?
  • 2. Is membership of a buying group transferring?
  • 3. What's the stock turn ratio by category?
  • 4. Are there any pending licence applications for nearby competitors?

Frequently asked questions