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AU Business Analysis

Gym & Fitness Studio ROI Calculator

Analyse gym, F45, pilates and boutique studio economics.

Gyms run on membership recurring revenue. Member retention (churn rate) is the single most important metric — more than acquisition.

Wages % of revenue
25–40%
Typical range
Rent % of revenue
12–20%
Typical range
COGS % of revenue
2–8%
Typical range
Net margin %
10–20%
Healthy band

Sources: IBISWorld — Gyms and Fitness Centres in Australia

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Business Details

2

Revenue

3

Annual Expenses

4

Purchase & Loan

5

Owner Details

Owner salary already in expenses?
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6

Scenario Testing

Sales Drop0%
Rent Increase0%
Wage Increase0%
Interest Rate Rise0pp
Live Analysis

Gym

Gym · benchmarks: Australian industry data

HealthyLow Risk
Net Profit
$234,900
Margin 33.1%
EBITDA
$309,900
Before owner & loans
ROI
73.4%
Payback 1.4 yrs
DSCR
6.79
Debt cover ratio
Monthly Repayment
$3,801
$45,609 p.a.
Cashflow After Loan
$189,291
Break-even Revenue
$476,267
$9,159/week
Owner Earnings
$309,900
Profit + replacement salary

Investment Risk Score

100/100
Low Risk

Higher score = safer investment

Revenue Breakdown

  • COGS3.5%
  • Wages31.0%
  • Rent15.5%
  • Other16.9%
  • Net Profit33.1%

Industry Benchmarks · Gym

vs Australian averages
Wage RatioHealthy
31.0%
Benchmark: 25%–40%
Rent RatioHealthy
15.5%
Benchmark: 12%–20%
COGS RatioHealthy
3.5%
Benchmark: 2%–8%
Net MarginHealthy
33.1%
Benchmark: 10%–20%

Loan Repayment Projection

Outstanding balance over loan term

Insights

Strengths
  • • Net margin 33.1% is within healthy range for Gym.
  • • Strong ROI of 73.4% relative to asking price.
  • • DSCR of 6.79 indicates comfortable loan serviceability.
Weaknesses
  • No major weaknesses detected.
Red Flags
  • No red flags.
Buyer Questions
  • • Can you provide 3 years of tax returns and BAS statements?
  • • What is the remaining lease term and rent review schedule?
  • • Are there any key staff dependencies or pending resignations?
  • • How transferable are supplier and franchise agreements?
  • • Why is the current owner selling?
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General information only. This calculator provides general information only and does not take into account your personal circumstances, financial situation, objectives, taxation position, or business needs. Please seek independent professional advice before making financial or business decisions.

What makes a healthy Gym business?

Healthy gyms run net margins 10–20%. The fixed-cost nature (rent + equipment depreciation) means profitability is highly sensitive to member count.

Direct debit member base is the asset being bought. Always verify member numbers from the direct debit provider (not the gym's own software).

Rent ratio of 12–20% reflects the large floor space required. Below 12% usually means a poor location; above 20% means trouble.

Typical asking-price multiple

1.5× – 3× SDE (Seller's Discretionary Earnings). Franchise studios (F45, Plus Fitness, Anytime) trade higher than independents.

Red flags
  • • Monthly churn > 5% (industry average ~4%)
  • • Equipment older than 7 years
  • • Lease shorter than 5 years
  • • Member count from gym software not matching direct debit reports
Green flags
  • • Monthly churn < 3.5%
  • • Diversified revenue: memberships, PT, classes
  • • Equipment under 5 years with service plan
Key due-diligence questions
  • 1. Can I see direct debit statements verifying member numbers?
  • 2. What's the monthly churn rate over 24 months?
  • 3. What's the PT vs membership revenue split?
  • 4. What's the equipment depreciation and replacement schedule?

Frequently asked questions